Monday, June 27, 2011

Tupperware Classics: Sandwich Keeper

Tupperware is keen on coining new names for its products. I have a soft spot for the Eleganzia range, which I always say in RuPaul's voice, but the Bake 2 Basics range is one pun too many for me. And there is a lot of 'n': Grab'n'Cut (scissors), Heat'n'Serve (microwave dish), and Sip'n'Care (baby's cup).

I also like the idea of naming the product in a way that suggests it is not just passively storing your food, but actively taking care of it. Doing the job so you don't have to. So your cake is not in a tin, but in the Cake Taker; and your sandwich is not in a box but in the Sandwich Keeper.

The Sandwich Keeper is a very humble product, almost the cheapest thing in the catalogue. It is the product I recommend to party guests who don't really want to buy anything, but who don't want to be impolite to the hostess. It feels like a classic, hence its inclusion here, but that's maybe because there is something a bit old school and retro about a sandwich made with sliced bread. You certainly wouldn't get a baguette, roll, or doorstep butty in there.

Don't underestimate the Sandwich Keeper. It is beautifully designed. There is no seal to store (or lose), because it is attached, which is a blessing. The Sandwich Keeper's compactness, slim with the rounded edges, is very pleasing on the eye and in the hand. It is a minor feat of engineering too, with what Tupperware grandly calls a "living hinge", all moulded from one piece of plastic. There are no separate pieces to fall apart, get lost, or harbour crumbs or germs. The clasp is also integral, and will not pop open when carried.

A nice feature is that it is designed with a proper top and bottom. The bottom has four little feet that keep it slightly raised above the counter top to avoid scratches. According to my product guide from Tupperware HQ, the sandwich icon etched on the top of the Keeper adds "a touch of humour", which even I admit might be pushing it a bit.

The Sandwich Keeper currently comes in the same colours as the Sports Bottle, and customers do indeed tend to buy them together for children's school lunches, no doubt packed in smart West London kitchens. On my consultant order form, intriguingly the colours are marked "Boy" and "Girl". At first glance in the catalogue, you would say "Green" and "Pink" -- but hold your horses, and look closer. In a camp flourish worthy of Eleganzia herself, the choice of colours is actually a manly "Tang" or a womanly "Fuchsia".


Sunday, June 26, 2011

Tupperware Classics: Tiwi Ice Tups

"Tiwi" is a teddy bear character devised and copyrighted by the Tupperware Brands corporation, but he seems to have never quite caught on with children. There have been a number of Tiwi branded products over the years, and he does still feature in some knick-knacks like colouring books and keyrings that I can use to keep hostesses' children out of my face while I am trying to entertain her guests. But Tiwi is pretty much toast, usurped by Hello Kitty and Spongebob Squarepants, both of whom are licensed for kids' Tupperware products that I can occasionally supply.

Funnily enough, Tiwi's last remaining product is one of Tupperware's most beloved and classic: the Tiwi Ice Tups, a.k.a. the Tupperware ice lolly makers. When I say beloved, I mean of course beloved by parents, not by the children they are aimed at. I am a childless bachelor, but even I know that just as children prefer Spongebob to Tiwi, they would generally choose a Fab or a Funny Foot over a frumpy home-made ice lolly.

Still, the Ice Tups are a fun and iconic product, and they always prompt cries of nostalgia when folks see them, and as such they are definitely worthy of their place in this countdown of classics. The set consists of a stand and 6 moulds, each stick featuring Tiwi himself. You also get a couple of extra seals and sticks for when they get lost (and they will). You fill the moulds with fruit juice. coulis, milk shake, smoothie or yogurt, then give them a few hours in the freezer to make healthy and original bespoke ice lollies.

But face the truth. If you order Tiwi Ice Tups from me, they are for you, not for your children. So why not make some grown-up lollies for yourself. If there was time at a Tupperware party to prepare and freeze lollies, I would be filling the moulds with coffee ice cream laced with a slug of Kahlua, then dipping them in melted chocolate before a quick re-freeze. Or I would make these fantastic and easy Pimms ice-lollies.

I have run Tupperware stalls at many summer fetes and fayres, and even though there are some quite spendy items on my display, it had never occurred to me that they are tempting thieves. Strangely, the only product that has ever been stolen is a set of the Tiwi Ice Tups, at the St Barnabus Community fair in Bow, East London. I blogged the whole sorry saga back in September 2008.


Saturday, June 25, 2011

Tupperware Classics: Shape-O

This rather arty shot of the Tupperware Shape-O toy comes from the Australian blog Babyology: Modern Finds for Hip Kids and Parents. Modern? Hip? For a toy that hasn't changed in 50 years, that is quite an accolade. As the blog says, the toy has retained its iconic status because "the Shape-O teaches shapes, colours and logic as well as being a super rolling rattle for bubs".

I find that almost everyone knows the Shape-O from childhood, but that many folks are surprised that it is a Tupperware product. In fact, the Tupperware catalogue has always had one or two products unconnected with food, usually toys. Remember the Pop a Lot. Tupperdiva's fantastic website has a gallery featuring Tupperware toys from 1965 to 1989 -- including the Amphibio and Totempails, which were briefly available again last year during Tupperware's UK 50th anniversary. Today's UK catalogue features the Shape-O, and also the pleasingly old-fashioned Stencil Set that Brianna and Chelsea are enjoying in this 90-second YouTube clip. Note Chelsea's product placement of the Shape-O at the end of the clip!



All the classic Tupperware pieces I am blogging about have had some subtle colour changes over the years, usually to reflect changing tastes in kitchen decor. A 1970s solid opaque orange Quick Shake for sure looks a little too old-school for most current tastes, and it now comes in a see-through colour that the catalogue calls Custard. And while it's true that a Google image search will return a very few Shape-O's that have dabbled with a different palette, that was a very brief interlude. I can certainly only supply them in the classic and timeless red and blue, with yellow shapes.

The Shape-O is a fantastic toy, and brilliantly designed to take children through different stages of play and learning. For the very youngest children, 6 months and up, it is a ball that makes a cool noise because of the shapes inside, and that is easy to pick up by the holes. Eventually the child will learn to pull the little handles connected to elastic, which opens the ball to release the yellow shapes. Posting the pieces back inside the ball teaches about shapes and logic. And when that gets old, each shape features an etched number and dots, for number learning.

A Shape-O is built to last, and they are often passed down from parent to child. I know from my customers that it is also a popular nostalgic gift for an adult friend or family member. The mini-version, attached to a keyring, would probably be my best-seller, if I could get hold of them in any quantity.

Naturally, sometimes the shapes themselves get lost. A very determined and strong pair of children who try to stretch the two halves as far apart as possible might eventually snap the elastic. Spares are available from me.

Thursday, June 23, 2011

Tupperware Classics: Square Rounds

Of all the Tupperware classics, the Square Rounds are probably the most timeless and iconic. Whether it's the roomy 800ml size shown here, or the lower-slung 400ml version, it is a sorry kitchen that doesn't have some Square Rounds. Air-tight, water-tight, cool-looking -- perfect.

Once they were an all-purpose Tupperware container, but Square Rounds have really come into their own for freezer storage. The high-quality polymer material stays flexible at freezer temperatures, so a quick dip in warm water and a squeeze will loosen the solid contents with no need for a knife or pounding. The stackable design, seal with its raised lip, and slight tapering towards the base allow for maximum air-flow and quick freezing.

Originally both the container and the seal came in a milky white. The colours have chopped and changed over the years, and the font used on the seal has updated every few decades, from 50s diner-menu style through 70s bubble writing to today's Helvetica Bold. They went solid orange in the 70s (what didn't?), but they now have settled into a frosty white, with bold single-coloured seals. The current Freezer Starter Set consists of two each of the 800ml and 400ml sizes, and a longer Double Diner with their seals in orange, dark pink, and red. An audacious use of very similar colours together, but it works. Interestingly, the Double Diner name itself is a throwback to an earlier time, because it originally came with a divider, for use as a lunch box.

People sometimes say, "What is the big deal, Tupperware Man? I use plastic tubs from the Chinese takeaway, or old Flora pots. They are free." I am all for a bargain, but frankly I think Square Rounds are value for money. How many of the kitchens we grew up in still have Tupperware products that are 30, 40 even 50 years old, and still going strong, having paid for themselves hundreds of times over. I have to say I do also have plastic tubs from the Chinese takeaway: they are what I use when I send people home with leftovers. My Tupperware Square Rounds never leave the house.

If you buy Square Rounds now, they have a subtle (and for Tupperware, very rare) surface design: an abstract snowflake pattern etched all around the sides, as you can see in the photo. But otherwise they are identical to their 50s ancestors. I can stack some of my grandma's original milky white ones with mine, seamlessly.

Here's a Tupperware party tip: pour a layer of melted chocolate laced with a few drops of mint essence onto the seal, just enough to just reach the brim of the raised edges. Into the fridge it goes, and you soon have some classy thin mints.

Tupperware classics: Quick Shake


A couple of years ago, someone at Tupperware decided the Quick Shake needed a bit of a revamp. It was redesigned and repackaged for the naughties as a smoothie maker. Frankly, you mess with perfection at your peril, and like New Coke, the gussied-up Quick Shake was soon airbrushed from history, and the original reinstated.

The Quick Shake's printed scale makes it a handy measuring jug for up to 500ml of liquid, but it is when you add the little blender wheel and seal that it performs the real magic. Pop the wheel in, snap on the seal, and then you can beat eggs in a few shakes, and whip cream in a few more. Many a 1960s housewife Quick Shaked (Shook?) her Yorkshire pudding mix for maximum airy magic, and many still do.

The Quick Shake of the 1970s was probably solid opaque orange. Then it went clear, and for many years had a dark blue seal as seen here -- or a hot pepper red for the occasional limited edition. It now comes in "custard", with just an orange blender wheel as a subtle call-back to its 1970s glory days.

I have shaken Bloody Marys and Martinis, and at one memorable Tupperware spa party in Highbury, I shook olive oil with rock salt and a spring of rosemary from the garden for summer sandal foot lotion. You can also save a fortune on frappucinos by shaking your own. And don't forget the air-tight seal allows you to keep the contents fresh until if you need them: one of my more outdoorsy hostesses cracks half a dozen eggs into the Quick Shake and packs it with the camping gear, dispensing the beaten eggs as she needs them for camp breakfasts.

The Quick Shake is still one of my best selling items, and most fondly remembered by customers. And I don't just supply complete Quick Shakes: every month or so, I get a breathless and panicky voice mail or email, from someone whose Quick Shake blender wheel was lost in a house move, or whose Quick Shake seal has lost the little flip-cap or been melted on the hob. I supply both pieces as spare parts, and you know what, I usually just pop them in an envelope without even asking for any payment. The idea of an incomplete Quick Shake is too tragic, and I am happy to put it right. It's what any Tupperware Man would do.